Why AZ Fire Water?

About Arizona Fire & Water Restoration, Inc.

Serving the Phoenix Area Since 1952

Here at Arizona Fire & Water Restoration, Inc., we focus on customer service and satisfaction. When you choose to have our Phoenix damage restoration team work on your project, you can rest assured we will go to great lengths on your behalf. Throughout the years we have earned a variety of awards and accolades including Best of Arizona, BBB Business Ethics Award, and the Big50 Award.

Our Heritage

Arizona Fire & Water Restoration, Inc. is a full-service restoration contractor. We have a long, proud history of serving customers in the Valley of the Sun.

We began business back in 1952 with Warren Book at the helm of what was then W. W. Book General Building Contractor. In those early days, our business was building new homes, remodeling existing ones and restoring damaged properties at the owners request in the rapidly growing population in the Los Angeles area. This work would also include commercial and industrial projects.

Warren was an engineering genius who was always thinking out of the box. He could take an architect’s scope of work to the next level by enhancing the main points and reduce the budget at the same time. He was also a master estimator and project manager.

Warren W. Book General Building Contractor Pickup Truck
Warren Book

Then in 1972, Warren moved his family to the Valley of the Sun. He continued doing what he knew best, designing/building custom homes and remodeling plus commercial and industrial projects. The Phoenix metropolitan area was booming and people were coming here in droves. It was then that his son Doug started working in the business. Lyle, Warren’s youngest son, had been working in the business since the age of 15 cleaning job sites and moving construction material. It was then that the name was changed to Book and Sons Construction, Inc. Phoenix was on the move and so was Book and Sons Construction, Inc. Doug left the company to work for a local framing company. He left that after a few years to become a manager and then successful regional manager of a Taco Bell franchise in Arizona and then Oklahoma.

In 1985, Lyle Book and his wife Barbara closed their successful remodeling business to become part owners of Book & Sons Construction, Inc. The business continued to design and build custom homes and remodel existing projects.

In 1990 the company designed and built a 6300-sq. ft. custom home located on Camelback Road. This unique two-story home used Poly-Steel Styrofoam-block exterior wall construction. Amenities included a very modern kitchen, 7 bedrooms, 5 bathrooms, exercise room, spa area, swimming pool, built-in BBQ, commercial-style laundry room and upstairs residential laundry room, and a 4-car garage. After construction started, the owners added a detached 2-car garage and shop. The final price totaled close to One Million Dollars.

At the invitation of the local G.A.B. office, the company began receiving work directly from insurance companies. Lyle became industry-certified in fire/smoke/water damage restoration, odor control and mold remediation.

Lyle and Barbara Book
Lyle & Barbara Book
Jane Book

Lyle soon redirected the company to become one of the finest full-service restoration companies in Arizona. Since then, Warren and Jane have retired. Lyle became President and the name of the company changed to Arizona Fire & Water Restoration, Inc. to better describe its business focus.

Today, Jane is fully retired and enjoying her free time enjoying family, taking care of her yard, being active in her church, socializing with her “red hat” group and visiting with friends.

Family values are important to Arizona Fire & Water Restoration, Inc., and that reflects in the work we do every day. When you’re deciding which contractor is best for your project, consider the most experienced, ethical and reputable contractor in the valley…choose Arizona Fire & Water Restoration, Inc.

Our Core Values

Ethical behaviors

We demonstrate honesty, integrity, and respect in our business practices.

Outstanding customer service

We work to meet or exceed customer expectations.

High level of excellence

We ensure that the job is done right by the correct technician or team member.

Value for our employees

We work hard to be an “employer of choice” for our employees and any prospective employees.


We work to grow and be profitable, as a means of ensuring that our principles and business objectives are met.

We understand what it takes to be successful and believe that good business practices derive from excellent customer service. Our company is proud to the surrounding communities of Phoenix including Glendale, Arrowhead, Peoria, El Mirage, Laveen, Tempe, Gilbert, Scottsdale, Chandler, Mesa, Cave Creek, Care Free, Anthem, New River, Surprise, Apache Junction, Buckeye, Chandler Heights, Queen Creek, and Gold Canyon. If you would like to learn more about our full-service restoration contractor, call us today at (480) 775-8000

OR CALL US TODAY AT (480) 775-8000

Our Business Focus

Arizona Fire & Water Restoration, Inc.’s focus is on customer service. It has to be and always will be. We understand all of the money it takes and where the money comes from to run a successful restoration business, pay employees, pay for materials and pay the rent —Customers. It all comes from Customers.
We know that we can’t be successful if our corporate focus is not on doing a great job for customers.

We also know that we cannot make “raving fans” out of our customers if we don’t have good employees. It is true; our motto is “doing things better, faster and cheaper.” But what that really means is that we must do our jobs right the first time and we never forget that everything we do is to satisfy ….. no, astonish our customers.

That’s the job of each and every member of the Arizona Fire & Water Restoration, Inc. family. We know that it will take all of us — the field technicians, the project managers and the office staff — to make this vision succeed.

Jim Collins is absolutely right: the right person in the right seat on the bus is a company’s most valuable asset. The classic definition of management is getting things done through people. That’s good, but not good enough. Masterful management is getting the “right” things done – through the “right” people.